After graduating from Lincoln University he spent time with Canterbury of New Zealand, Swanndri and most recently Tile Concepts a privately owned business. His experience includes a focus on sponsorship and sports marketing initiatives across a number of sports. Julian has led and overseen change in all three previous engagements to ensure that the various businesses remained relevant and adapted quickly to changing market dynamics.
As well as a strong commercial background Bowden has had involvement with many sports in Canterbury over the years including Football in Christchurch since age 5. He started his playing days at Nomads and has also played for Shamrock and Christchurch Boys High as a youth before joining Christchurch United from School to be part of the Southern and National league set up at the club. He went on to represent New Zealand at U19 and U23 level as well as Canterbury before continuing to play at Western and Cashmere Technical after the National league was disbanded in 1992 . He currently plays in the Masters Grade. Cricket and Hockey also take up time with his two daughters Sophie and Emily actively involved in both.
Chairman Craig Rhodes states that the board looks forward to working closely with Julian to maintain the high standards set by the outgoing CEO over the past ten years. In particular we see Julian bringing a different set of skills to the table. With a strong local presence and technical ability both on and off the field, we are confident that the Federation will continue to be referred to as one of the benchmarks for setting standards within the NZ Football family.
Rhodes further states Julian was selected from a number of strong candidates for the position and will ultimately become a popular choice. His excellent personnel skills are clearly evident, and his approach to challenges refreshing.
Bowden says he is excited by the challenges and opportunities that lay ahead for the sport at all levels and is thankful for the platform that has been developed over the last 10 years by previous CEO Mike Coggan and the Mainland Board. Nothing can be more exciting than the upcoming FIFA Under 20 world Cup with Brazil and Germany’s future stars playing here in our own back yard.
Bowden will start in the role on June 2nd.